We boost ticket sales and attendance with targeted digital marketing for festivals and live events.
We increase ticket sales and audience reach for touring acts and venue operators nationwide.
We deliver customised campaigns that drive attendance, brand visibility for corporate events.
Why Choose Driven by Digital?
We Get events
Our team has a background in running events ourselves. We are event organisers who have invested our own money and learnt firsthand what it takes to fill venues.
Specialist Expertise
Across Key Channels
From Meta (Facebook & Instagram) & Google ads to SMS & emails for events, our full-funnel marketing strategies connect all the dots to maximise ticket sales.
Flexible, Transparent Support
No long contracts or hidden fees. Just clear, honest advice, simple pricing, and actionable plans tailored to your event’s needs.
Focused on ROI, Not Vanity Metrics
We measure success by ticket sales and revenue, not just likes or impressions. Our campaigns deliver real, profitable results.
Build and Validate Your Strategy
We audit your campaigns and audience insights, then develop a full-funnel event marketing plan across Meta, Instagram, and Google Ads to generate early momentum and maximise sales.
Scale with Confidence
Once we prove success locally, we ca adapt the model for new cities, genres, and event types using geo-targeted audiences, localised ad copy, and smart budget allocation.
Ongoing Strategic Support
We don’t just run ads - we act as your strategic partner, advising on launch schedules, ticket pricing, sales pacing, creative, and audience growth.
Real-Time Optimisation
We monitor Cost Per Purchase (CPP), Return on Ad Spend (ROAS), and sales velocity daily, making adjustments to ensure every pound is working hard for you.
HOW WE DRIVE SUCCESS FOR YOUR EVENTS
Full-Funnel Campaigns
We craft comprehensive marketing campaigns that guide your audience through awareness, consideration, and conversion ensuring every step leads to more ticket sales.
Precision Targeting
Our geo-targeted campaigns reach local and regional audiences, enhanced with custom segments based on purchase behaviour, engagement, and online activity for maximum impact.
Creative Optimisation
Through ongoing testing of videos, artist clips, UGC, and venue assets, we refine your messaging to captivate audiences and boost conversions.
Strategic Guidance
We offer expert consultancy on launch timing, ticket pricing, sales pacing, and audience re-engagement helping you optimise every stage of your event sales cycle.
Proven Results
Clients enjoy lower marketing costs per ticket, early sales momentum, scalable campaigns for multi-city launches, and stronger ROI through smart targeting and creative excellence.
